Search Atlas, a global leader in agentic marketing, announced the launch of Atlas Agent, a conversational AI system that autonomously plans, executes, and optimizes digital marketing strategies across SEO, content, social and paid media, and local search through a single conversational interface. The platform, built on the same architecture as OTTO (the autonomous SEO agent developed by Search Atlas founder Manick Bhan), connects a marketer's website, social media, Google Business Profile, Google Ads account, and press distribution into one unified system, enabling end-to-end digital marketing execution across the full marketing stack.
The launch responds to a persistent gap in modern marketing technology. As companies face rising costs, disconnected tools, and execution processes that can take days or weeks to deploy, Atlas Agent provides a single, continuously operating layer that moves from strategy to action in real time. The infrastructure powering Atlas Agent has already saved over 48 million hours across 50,000 active projects.
Atlas Agent also introduces proprietary metrics including Domain Power and LLM Visibility, which measure how frequently a brand is cited within AI-generated answers across platforms like ChatGPT, Google Gemini, and Claude—representing a new standard for marketing performance in a generative search environment. This innovation is particularly significant as brands increasingly seek to understand their presence in AI-generated content, a growing channel for consumer information discovery.
"Agentic marketing will never replace your instincts, rather it's designed to empower them. Atlas Agent takes the strategy and direction that only a marketer can provide and executes on it instantly, saving hours of manual work and letting teams move from insight to action at a speed that was nearly unheard of before. We're giving marketers superpowers to execute their vision faster and more effectively than ever before," said Manick Bhan, Founder and CEO of Search Atlas.
Atlas Agent is available across all Search Atlas subscription tiers and is designed for agencies, in-house marketing teams, and enterprise organizations looking to scale output without scaling headcount. By integrating all major digital marketing channels into one platform, Search Atlas aims to address the fragmentation that has long plagued the industry, where marketers juggle multiple tools and struggle to align strategies across channels.
The introduction of Domain Power provides a single metric for assessing a website's authority and competitive strength, while LLM Visibility offers insights into brand mentions within large language model outputs. Together, these metrics help marketers quantify their performance in an AI-driven search and content ecosystem. The implications are far-reaching: businesses can now track and optimize their presence in generative AI responses, a capability that was previously difficult to measure.
Search Atlas, founded by Manick Bhan, is an AI-powered agentic digital marketing software suite used by thousands of brands globally, with white-label capabilities available for agencies. Together with its digital marketing agency, LinkGraph, the company delivers an integrated solution designed to support organizations across the full marketing lifecycle. With more than 60 enterprise-grade tools unified within a single agentic platform, Search Atlas holds that every marketer—whether independent, part of a growing startup, or a global enterprise—deserves access to the same powerful technology that fuels the world's leading brands. Learn more at searchatlas.com.