ADM Endeavors, Inc. (OTCQB: ADMQ), a vertically integrated provider of custom apparel and fulfillment services, announced that Preston Arsement, known online as PrestonPlayz, has chosen the company to produce and fulfill his official merchandise line, Fire Merch, at ADMQ's new 100,000-square-foot corporate headquarters in Fort Worth, Texas. The agreement marks the first marquee brand win since ADMQ completed its $13 million facility in April 2026.
Under the arrangement, a member of Preston's team will be embedded on-site at ADMQ's facility, working directly with production and shipping operations. This pioneering model, which Preston is introducing to the YouTube merchandise industry, aims to provide fans with real-time customer service, immediate quality oversight, and faster order resolution. The companies believe this hands-on approach will set a new standard for customer experience in creator commerce.
Preston, who has approximately 65 million combined YouTube subscribers across channels including Preston (32 million), PrestonPlayz (17 million), TBNRfrags (8 million), PrestonGamez (5 million), and PrestonReacts (4 million), brings a highly engaged fan base to the partnership. His Fire Merch line is available at firemerch.com.
Marc Johnson, CEO of ADM Endeavors, stated, "We built this facility to win exactly this kind of business. Preston's organization could have placed this business anywhere in the country. They chose Fort Worth because we can produce, quality-check, and ship his merchandise under one roof - with his own team member standing on our floor. The new building is already doing what we said it would do: opening doors that were closed to us a year ago."
The facility unites screen printing, embroidery, digital production, warehousing, and e-commerce fulfillment capabilities under one roof, providing scale, speed, and vertical integration. For ADMQ, the agreement marks entry into creator commerce, one of the fastest-growing categories in branded merchandise, and advances its growth strategy of building long-term client relationships that generate recurring volume. Management believes the embedded-team model can be replicated for additional creators and high-volume e-commerce brands seeking U.S.-based production with direct oversight.
"Creator commerce demands everything our model does best - speed, quality, and flexibility at scale," Johnson added. "An order from a fan can now be produced, inspected, and shipped with Preston's team watching it happen in real time. We intend to make ADMQ the home for creators who take their fans seriously."
Under the agreement, ADMQ expects to provide screen printing, embroidery, digital production, warehousing, and direct-to-fan pick, pack, and ship fulfillment for Fire Merch orders. Financial terms were not disclosed.
