The Honorable Mark L. Madrid, former U.S. Small Business Administration Associate Administrator and Founder & CEO of Breakthrough Mavens, LLC, has entered a strategic partnership with Latinhub TV, a new AI media company. The collaboration positions Madrid as Latinhub's Chief Sports & Small Business Ambassador and Advisory Board Member, integrating his entrepreneurship platform, relationship capital, and AI and media portfolio into a global expansion effort.
"Visibility is valuable. Enterprise is transformational," Madrid said. "This partnership is about converting trusted relationships, powerful stories and emerging technology into opportunity at scale." The announcement was made at an Austin event that also launched Madrid's new books, 'The AI Transformation' and 'DISCIPLINE-Don't Get Hung Up on the Word!'.
A centerpiece of the partnership is the world premiere of 'Markitos For the People,' an AI-powered digital twin of Madrid produced as a microdrama by Steve Mudd, CEO of Talentless AI. The series, which debuted on Latinhub TV, translates Madrid's "white-collar experience and blue-collar DNA" into an AI-enabled storytelling format built for media expansion and brand activation.
"Markitos is a sample of the microdrama production we can do with artificial intelligence," said Eduardo Velasco, CEO of Latinhub TV. "The alliance connects Madrid's ecosystem—Breakthrough Mavens, Self-Fueling Excellence™, and Small Business is BIG Business—with Latinhub TV's media infrastructure. This collaboration transforms ideas into content, content into activation, and activation into enterprise."
Latinhub TV, by Agentic TV, operates as a content engine monetized across platforms including Roku & OTT, in-store DOOH, web, mobile, and social, as well as Bodegas TV, its NYC-branded point-of-sale network. More information is available at latinhub.tv and bodegas.tv.
The Austin premiere marked the beginning of a three-city run continuing September 13 in Las Vegas and culminating in Washington, D.C. Madrid, as Economic Architect for America's Next 250, aims to keep entrepreneurs central to the nation's competitiveness ahead of the 250th anniversary, focusing on Human Capability, Technological Adoption, Economic Prosperity, and Global Reach.
This partnership matters because it demonstrates how AI can be harnessed to amplify diverse voices and scale small business advocacy. By merging Madrid's expertise in enterprise AI adoption and trust capital with Latinhub TV's multiplatform reach, the collaboration offers a blueprint for converting digital innovation into tangible economic opportunities. The launch of 'Markitos' exemplifies the potential of AI to create engaging, culturally relevant content that bridges traditional and new media, potentially reshaping how entrepreneurs connect with audiences and markets globally.
