FG Brands, a self-care and wellness platform, has announced the launch of the franchise industry's first dual-concept beauty studio, combining two of its skincare brands—Bare&Sol™ (formerly LA Bikini) and Facial Collective®—under one roof. This innovative co-location model allows franchise owners to offer a comprehensive range of body and facial skincare treatments, catering to the modern beauty consumer's demand for convenience and value.
The dual-concept studio is designed to keep both brands independent while sharing a single space, capitalizing on their complementary nature. This approach creates significant operational and labor cost synergies, as well as revenue growth opportunities through cross-selling. The first such studio is set to open in Birmingham, Alabama, on Friday, Aug. 21, with over 1,000 members already enrolled, projecting $1.25 million in first-year revenue. The 1,950-square-foot facility with 10 treatment rooms demonstrates the potential of a dual-brand business model that relies on recurring monthly memberships and additional revenue streams.
Jan Zalud, CEO of FG Brands, emphasized the strategic advantage of this model: "Combining face care through Facial Collective® and hair removal and airbrush tanning through Bare&Sol™ into one convenient location is designed to offer our clients the ultimate in value and convenience—an all-inclusive experience where every customer is made to feel welcome. For our franchise partners, it delivers the best possible opportunity to drive exceptional revenue per square foot."
On one side of the studio, Bare&Sol™ specializes in all-natural sugaring hair removal and UV-free airbrush spray tanning, while Facial Collective® offers high-performance facial treatments, skincare products, and injectable treatments. Both brands operate on membership-based models that ensure recurring revenue, with membership rates starting as low as $49 per month, making routine self-care affordable.
The dual-concept studios feature a modern, inviting design with clean lines, warm textures, and a calming atmosphere, moving away from the clinical feel of traditional beauty clinics. This elevated guest experience aligns with the concept of "boutique fitness for the skin," targeting consumers who prioritize self-care.
This launch marks a significant milestone in the beauty franchise industry, setting a new standard for innovation and efficiency. By integrating two distinct brands under one roof, FG Brands is not only enhancing the customer experience but also providing franchisees with a unique opportunity to maximize profitability. The success of this model could reshape the landscape of beauty franchising, as it offers a blueprint for operational synergy and diversified revenue.
For more information about Bare&Sol™ franchising, visit https://bareandsol.skin/pages/franchising. To learn about Facial Collective® franchise opportunities, visit https://facialcollective.com/pages/franchise. For details on FG Brands and its portfolio, visit https://fgbrands.co.
