EMAM, PlayBox Neo, and SNEWS have officially launched Nuvex, a connected broadcast workflow platform that combines media management, newsroom production, and automated playout into a single streamlined environment. The announcement was made today, with the platform set to be showcased at the SET show in São Paulo from August 18-20 and at IBC2026 in Amsterdam from September 11-14.
Nuvex is designed for broadcasters, news organizations, and media teams that need to move faster from story planning and content ingest to editing, graphics, scheduling, playout, and archive. By integrating EMAM's media asset management expertise, PlayBox Neo's channel branding and playout technology, and SNEWS's newsroom production capabilities, Nuvex provides a seamless connected path from the newsroom to air.
“Nuvex represents the next step in making broadcast workflows simpler, faster and more collaborative,” said David Miller, President of EMAM. “Media organizations need tools that support cloud, on-premises and hybrid operations while making it easy for reporters, editors, producers and operations teams to work from the same trusted content library.” This collaboration addresses the growing need for unified systems in an industry where disjointed tools often slow down production.
PlayBox Neo contributes proven broadcast playout, channel branding, and live production technology to the Nuvex ecosystem, helping broadcasters manage scheduled and live programming with reliability and operational control. “The integration of newsroom workflows with playout and media management gives broadcasters a practical way to reduce complexity while improving speed to air,” said Pavlin Rahnev, Founder and CEO of PlayBox Neo. “Nuvex is designed to support that mission with efficient, scalable tools for today's broadcast teams.” This integration is crucial as broadcasters face increasing pressure to deliver content across multiple platforms quickly.
SNEWS brings its newsroom production and rundown management experience to Nuvex, supporting editorial teams as they monitor, organize, verify, and prepare stories for production and playout. “Newsrooms need agile systems that keep technology in the background and productivity at the center,” said Rodrigo Brasiel, CEO of SNEWS. “With Nuvex, editorial, production and technical teams can work in a more unified environment from planning through delivery.” The platform's ability to foster collaboration is a key differentiator in a field where coordination between departments is often challenging.
Key capabilities of Nuvex include unified access to media assets for newsroom, editing, programming, and operations teams; integrated ingest, archive, and media processing workflows for cloud, on-premises, and hybrid environments; connected newsroom planning, rundown preparation, and production workflows; broadcast playout and channel branding support for scheduled and live operations; and scalable collaboration across distributed teams and facilities. These features are designed to address the operational pain points that many media organizations face today.
Nuvex launched on August 10 at nuvex.tv, where broadcasters, production teams, and media organizations can learn more, request information, and explore how the platform can support their news, production, and playout operations. The website highlights the basic Runway bundle, the more advanced Ascent bundle, and the customized Altitude package, which are available directly or through partners. This launch is significant as it represents a collaborative effort to simplify broadcast workflows, potentially setting a new standard for integrated media operations.
