A2Z Cust2Mate Solutions Corp. (NASDAQ: AZ) has entered into a five-year strategic agreement valued at approximately $50 million with Carrefour Israel to deploy 4,000 smart carts across its store network. The announcement, made via NEWMEDIAWIRE, includes a broader collaboration spanning data, retail media and digital services. The rollout is set to begin in the third quarter of 2026, with full delivery of hardware, software, infrastructure and support.
The deal grants A2Z exclusive retail media and data monetization rights across the platform, positioning the company to capture recurring revenue from the rapidly growing global retail media and data markets. This agreement underscores the accelerating large-scale adoption of smart cart technology, turning everyday shopping carts into AI-powered, connected commerce platforms.
A2Z Cust2Mate Solutions Corp. makes in-store retail smarter by connecting retailers, brands, and shoppers at the Smart Cart. The Cust2Mate platform transforms shopping carts into tools that elevate the in-store experience, turning each visit into a seamless, personalized, and rewarding journey. The Smart Cart helps retailers and brands grow revenue through targeted retail media and real-time shopper engagement at the moment purchase decisions are made. It delivers actionable, real-time data that provides full visibility into in-store shopper behavior and decision-making. With its modular, state-of-the-art technology, Cust2Mate enables retailers to increase revenue, optimize store operations, and mitigate loss across their chains at scale.
The importance of this announcement lies in its potential to reshape the retail landscape. By securing exclusive rights to retail media and data from Carrefour Israel's smart carts, A2Z is tapping into a multi-billion-dollar market. Retail media networks have become a critical revenue stream for retailers, and in-store digital platforms like smart carts offer a new frontier for targeted advertising. The deal also highlights the growing trend of digitizing the physical shopping experience, where data-driven insights can optimize everything from inventory management to customer engagement.
For Carrefour Israel, the deployment of 4,000 smart carts represents a significant investment in technology to enhance the customer experience and drive operational efficiencies. The carts can provide personalized offers, streamline checkout, and collect valuable data on shopping habits. This move aligns with broader industry shifts toward omnichannel retail, where physical stores are becoming as data-rich as e-commerce platforms.
Investors should note that the forward-looking statements in the announcement involve risks and uncertainties, as detailed in the company's filings with the SEC. These include factors beyond management's control that could cause actual results to differ materially from expectations. The full terms of use and disclaimers are available on the InvestorBrandNetwork website.
